Nativa da Praia

Nativa da Praia is a jewelry and beach lifestyle brand. With the goal of driving sales, increasing their reach, and positioning their brand in the digital space, we created a fully equipped e-commerce site.

The website has a product catalog, which can be organized by categories or different filters which allow the user to search and find products easily. Once the user has decided the product, they can add it to the cart and check out.

We went for a visual direction based on product photography and a color palette which emphasizes the brand’s essence.

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