This project was done alongside the GDM Creative Advertising team. ICHE is the story of a chef inspired by the traditional food of a coastal region of Ecuador, with the goal of taking its flavors from their origins into her kitchen.

Creative Director: Javier Guevara / Production Director: Juan José Ribadeneira / Accounts Director: Ma. Isabel Chamba / Art Director: Chichi Ovidich / Post Production: Sebastián Azúa